Client: Mercury Records
Release Date: 2010-03-16
Project Manager: Michelle Fleishman
“I wanna shake up your system/I wanna rattle your bones/I wanna take you to the stars/And then I’ll leave you alone.” “Farther Down” Like their name, Neon Trees are a combination of slick pop hooks and sturdy organic rock, both melodic and hard-hitting, their anthems of adolescent angst, longing, love lost and found, delivered with the kind of heart-on-the-sleeve passion that only comes from hard work and commitment. .. read more
“I wanna shake up your system/I wanna rattle your bones/I wanna take you to the stars/And then I’ll leave you alone.” “Farther Down”
Like their name, Neon Trees are a combination of slick pop hooks and sturdy organic rock, both melodic and hard-hitting, their anthems of adolescent angst, longing, love lost and found, delivered with the kind of heart-on-the-sleeve passion that only comes from hard work and commitment.
Their Mercury Records debut, Habits, produced by friend, singer/guitarist Tim Pagnotta, is a refreshing blast of timeless rock energy and spirit that wouldn’t sound out of place at any point from ‘60s garage-rock to 2010 dance rock, with the first single, “Animal,” taking off from a round of weaving, angular guitars into a song equally at home in the arena as on the dance floor, a paean to sexual longing in which singer/front man Tyler Glenn wails, “Take a bite of my heart tonight.,” and you have no reason to doubt his sincerity.
Take hook-happy new wave, add to it the classic-rock story-telling humanity and leaven with other-worldly charisma, and you begin to understand the palette Neon Trees are working from.
“I have this weird, obsessive nature of wanting to be a superhero,” admits Glenn, who cites his two favorite performers as the Boss and the King of Pop. “I just want to help my friends and the people I love by saving them, only to realize they’re really saving me by listening to the music. The songs are all about forgiveness, love and passion, which basically sums up the whole vibe of what we’re about as a band, professionally and spiritually.”
In the opening “Sins of my Youth,” Tyler reminisces about a childhood of trial, error and eventual self-discovery. “I’ve got these habits I cannot break… Call me crazy/I was born to make a mess.” “Your Surrender” takes Roy Orbison’s romantic plaint and sets it up against Phil Spector’s Wall of Sound, while “Girls and Boys in School” speaks for itself, with a playground chant over a dark yet sing-along synth-pop chorus. Chris Allen has a quirky, edgy Johnny Marrr-meets-The Edge guitar playing while drummer Elaine Bradley drums with the intensity of John Bonham adding a heartbeat to the sensuality of the songs.
“We’re all about songs which relate the human experience,” says Las Vegas native, bassist Branden Campbell. “The emotion is very important to us. Our logo is a human heart with wings. We try to keep it real, but we’re not afraid to dream, either, work hard and admit we want success.”
“We approach the songs from a classic perspective,” adds guitarist Chris Allen, who formed the initial group in Southern California with neighbor Tyler, who lived around the corner. “Even from the start, it was all about the music for us. We didn’t even talk, just practice.”
“I’ve always tried to keep my feet on the ground with my songwriting,” adds Tyler, a self-taught musician who began composing when he was six. “I try to focus on getting out what I’m thinking and feeling. It’s a tool to help me cope with all the weird things that come into my mind. I’m just happy to have found that outlet.”
When Allen moved to Provo, UT, to attend school, Glenn followed him, knowing he wanted to play music with Allen.
“That was a real awkward trip,” laughs Chris. “We drove all the way out there and hardly said a word to each other. All we knew was we wanted to play music together.”
Once there, they were soon joined by Campbell on bass and drummer Bradley, a Midwestern Led Zeppelin/Depeche Mode fan, a combination that clicked despite the fact the individual members eventually discovered they were all very different people.
“We are all so fascinatingly different,” explains Bradley, who has been playing in bands since she was 14, first as a guitarist then as a drummer. “Tyler’s the quirky serious type who is really a goofball. Branden’s the musical history encyclopedia. Chris is the manual labor. Being in this band is like an arranged marriage where divorce is not an option, and I’m ok with that.”
Being signed to a major label hasn’t changed Neon Trees one bit.
“Our goal and how we play are still the same,” insists Tyler. “We’ve always tried to evoke a larger-than-life feel, even if we’re playing to 10 people in a garage. We’re just trying to keep our feet on the ground and remember why we started doing this in the first place.”
“Music is a sacred act of communion for me, offering hope and love,” says Tyler. “That’s the heart of this band. Just like in life, though, you need to have fun, too, you have to laugh and dance and sing. The songs that last and get people to feel something are the ones they can sing along to and really identify with.” “There’s so much breath to what we do,” adds Elaine. “Every song represents a different aspect of our sound. We don’t stick to a single formula. And we have the goods to back it up live.”
“Our favorite thing is playing live shows, traveling, seeing new places, meeting new people,” adds Chris. “We just want to share that feeling we got from the bands that inspired us, and then We want to pass the torch.”
With their major label debut, Habits, Neon Trees light the fire.
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Neon Trees Premiere Brand New Version of "Animal" Video!
Neon Trees Video Premiere: Brand New Version of “Animal”
Watch what happens when animals attack art museums!
Neon Trees has premiered a brand new version of the video for their #1 alternative radio hit “Animal.” Fans of Tim Burton will appreciate the wild concept behind the new video: an art museum rampage which pays tribute to a classic Burton scene (need a hint? “Gentlemen! Let’s broaden our minds.”).
Watch it now at Click here
“Animal” is the first single off Neon Trees’ Mercury Records debut, Habits, which hits stores March 16th. After the release of their album, the band is slated to tear up Austin with four SXSW showcases before hitting the road as the support act on 30 Seconds to Mars’ “Into the Wild” tour in April and May.
The band was hailed this week as Mark Hoppus’ Pick of the Week on Spin.com! Read what Hoppus had to say here: Click here
Neon Trees @ SXSW
3/18 BMI Showcase Maggie Mae’s
3/18 Entertainment Weekly Party Malia World Lounge
3/19 Express Showcase The Phoenix
3/19 In De Goot Showcase Creekside Lounge
Neon Trees w/ 30 Seconds to Mars & Mute Math
4/9 Las Vegas, NV The Pearl Concert Center
4/10 Mesa, AZ Mesa Amphitheatre
4/11 Tucson, AZ Prima County Fair
4/13 Tulsa, OK Brady Theatre
4/15 Milwaukee, WI Eagles Ballroom
4/16 Chicago, IL Aragon Ballroom
4/17 Detroit, MI The Fillmore Detroit
4/18 Toronto, ON Sound Academy
4/20 Boston, MA House of Blues
4/21 New York, NY Roseland Ballroom
4/24 Philadelphia, PA Electric Factory
4/25 Charlotte, NC The Uptown Amphitheater
4/27 Miami Beach. FL The Fillmore Beach @ Jackie Gleason
4/28 Lake Buena Vista, FL House of Blues
4/29 Atlanta, GA The Tabernacle
4/30 Memphis, TN Beale Street Music Fest
5/1 Frisco, TX Pizza Hut Park
5/4 St. Louis, MO The Pageant
5/6 Omaha, NE Sokol Auditorium
5/7 Denver, CO Filmore Auditorium
5/8 Salt Lake City, UT The Rail Event Center
5/10 Seattle, WA Showbox SoDO
5/11 Portland, OR Roseland Theater
5/13 Oakland, CA Fox Theater
5/14 Santa Barbara, CA Santa Barbara Bowl
5/15 Los Angeles, CA Greek Theater
Let me know if you have any requsts or if you’d like to get a digital advance of Habits for review!
1. Sins of My Youth
2. Love and Affection
4. Your Surrender
6. Girls and Boys in School
7. In the Next Room
8. Our War