Project Info

Assets

Lady Gaga

Lady Gaga – The Fame Monster

Client: Streamline/KonLive/Cherrytree/Interscope Records
Release Date: 2009-11-23
Project Manager: Amina Somaya Elshahawi

Lady Gaga is the de facto music 2.0 case study. When ThinkTank met her, she was an unorthodox artist with a “disco stick” and a promising single. By giving this unknown talent an early presence among the blogs, we helped propel “Just Dance” to the #1 spot on the Billboard charts… read more

Lady Gaga is the de facto music 2.0 case study. When ThinkTank met her in 2008, she was an unorthodox artist with a “disco stick” and a promising single. Throughout our two and a half year campaign, the pop star evolved into the first true superstar of the digital age as the first franchise to: reach one billion online video views, become the most followed person on Twitter, and also a top “Liked” person on Facebook. By connecting personally with her fans online, the Social Media Monster made her digital fame translate to tangible success turning the music and digital world upside down… read less

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News

Lady Gaga "Telephone" Video Premiere: Details & New Images Revealed!

2010-03-09 12:34pm

Content

LADY GAGA’s Epic New Video For “Telephone” to Debut Exclusively on E! News, Thursday 3/11 at 11:30pm.

THREE Exclusive New Images from the Video Revealed!

From the moment Lady Gaga’s “Telephone” danced through the radio airwaves, her millions of monsters worldwide have been eagerly and anxiously waiting for the music video debut of the hit single. The wait is finally over Thursday, March 11 when E! News exclusively premieres the epic video, which features pop superstar Beyoncé, during the show’s 11:30 PM broadcast.

Take a look at 3 brand new, behind-the-scenes shots from “Telephone” (Photo Credit: Lauren Dukoff).

Download these images here: Click here

After the premiere, Gaga will dissect the inspiration behind “Telephone” and explain how she has been able to out-do herself yet again exclusively to Ryan Seacrest. The video will make its online debut at midnight that evening on VEVO.com and LadyGaga.com

Gritty, erotic and wildly fierce, this nine-minute, visually stunning, cinematic masterpiece is helmed by famed music video director Jonas Akerlund. Rich with Gaga’s unique dance stylings, iconic costume design and unworldly hair and make-up, this is far from your typical music video.
Lady Gaga has said that the video for “Telephone” picks up where “Paparazzi” left off but will surpass its predecessor. Gaga’s on-screen chemistry with Beyoncé transforms the song from a popular dance floor gem to a raw and explosive piece of art to be reckoned with.

“Telephone (The Remixes)” is available now on iTunes: Click here

Connect with Lady Gaga
LadyGaga.com
Twitter.com
The Fame Monster – Out now!
Streamline/KonLive/Cherrytree/Interscope Records