Project Info

Assets

Lady Gaga

Lady Gaga – The Fame Monster

Client: Streamline/KonLive/Cherrytree/Interscope Records
Release Date: 2009-11-23
Project Manager: Amina Somaya Elshahawi

Lady Gaga is the de facto music 2.0 case study. When ThinkTank met her, she was an unorthodox artist with a “disco stick” and a promising single. By giving this unknown talent an early presence among the blogs, we helped propel “Just Dance” to the #1 spot on the Billboard charts… read more

Lady Gaga is the de facto music 2.0 case study. When ThinkTank met her in 2008, she was an unorthodox artist with a “disco stick” and a promising single. Throughout our two and a half year campaign, the pop star evolved into the first true superstar of the digital age as the first franchise to: reach one billion online video views, become the most followed person on Twitter, and also a top “Liked” person on Facebook. By connecting personally with her fans online, the Social Media Monster made her digital fame translate to tangible success turning the music and digital world upside down… read less

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News

Lady Gaga Bares All on New Rolling Stone Cover

2010-06-22 05:25pm

Content

Lady Gaga Tells All in New Issue of Rolling Stone

Lady Gaga is on the cover of the latest issue of Rolling Stone, available on newsstands June 23rd! Check out a sneak peak at the interview and the full photo from the cover on RollingStone.com

In the most extensive interview the pop star has ever given about the breakup that inspired her transformation from Germanotta to Gaga, her complex relationship with her beloved father and the music on her next album, Lady Gaga tells Rolling Stone contributing editor Neil Strauss art is life and not being fierce isn’t an option: “When I wake up in the morning, I feel just like any other insecure 24-year-old girl,” she says. “Then I say, ‘Bitch, you’re Lady Gaga, you get up and walk the walk today.’”

Read more: Click here

You may recognize that machine gun bra from Gaga’s new video for “Alejandro.” The epic and controversial video has tallied a remarkable 25 million views in just two weeks since it’s premiere on VEVO.

WATCHClick here

The Fame Monster featuring “Alejandro” is available now on iTunes: Click here

Connect with Lady Gaga
LadyGaga.com
Twitter.com
Facebook.com
The Fame Monster – Available Now!
Streamline/KonLive/Cherrytree/Interscope Records